Web content management: CMS for competitive advantage
نویسندگان
چکیده
منابع مشابه
Competitive Advantage of Knowledge Management
IntroductIon Knowledge management has been proposed as a fundamental strategic process and the only sustainable competitive advantage for firms (Grant, 1996; Davenport, 1998). A key to understanding the success and failure of knowledge management efforts within organizations is the ability to identify the relevant knowledge to manage and to extract value out of this knowledge. In the last decad...
متن کاملBenefits Management Enhances the Organizational Competitive Advantage
To gain competitive advantage organizations need to have something that the competitors do not have and cannot achieve in the short-term. In the past organizations invested large amounts of financial resources to the finest equipment to increase competitiveness. Today, the paradigm has changed and so the quest is more knowledge and innovation driven, where the answer relies on the people’s capa...
متن کاملQuality management: generating a competitive advantage
In the contemporary market, it is now more important for a company's future to make the customer's experience with the product as easy, enjoyable and enthusiastic as possible. For instance, Swiss knifes have multi-functionality and are made in accordance with customer's needs. They have a lifelong warranty on their sharpness and the customer can get it reworked at any of company's outlets world...
متن کاملTheories for competitive advantage
Introduction Competitive advantage is obtained when an organisation develops or acquires a set of attributes (or executes actions) that allow it to outperform its competitors. The development of theories that help explain competitive advantage has occupied the attention of the management community for the better part of half a century. This chapter aims to provide an overview of the key theorie...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Journal of Direct, Data and Digital Marketing Practice
سال: 2010
ISSN: 1746-0166,1746-0174
DOI: 10.1057/dddmp.2009.32